Service 03 · TikTok Ads
TikTok ads that look like TikTok, not like ads.
On TikTok, the first two seconds decide everything. We plan hooks, short videos and offers that fit the feed, set up tracking, and test in small steps before scaling.
After you reach out: we reply within one business day, set up a 15-minute call and suggest whether TikTok is worth testing for your business.
Price
TikTok Ads management from $1,200 a month
TikTok adsfrom $1,200/mo
Campaigns, short-video scripts, editing of your footage, Spark Ads, pixel and event tracking, a monthly report and call.
The ad budget is separate and is paid directly to TikTok. Filming is done by your team from our shot list or by a local videographer, arranged separately.
Example
What the videos are based on
There isn't a TikTok case study on this site yet. In the Creatives section you'll find real ad videos and images we made for Meta; for TikTok we adapt the same approach to vertical video with a hook in the first two seconds.
A good fit if
- Your product or service is easy to show on video: a transformation, a process, a result.
- You sell online, or locally to customers who are on TikTok.
- You can film short clips on your phone, or are willing to start.
- Meta ads work for you and you want a second channel to test.
Problems we're usually asked to solve
- Boosted posts get views but no orders or inquiries.
- Polished ads get skipped in the first second.
- Nobody knows what to film or how often.
- The TikTok pixel isn't set up, so the platform optimizes for the wrong thing.
Scope of work
What the work includes
Scope and price for your project are fixed in a written proposal before work starts.
- Offer & audience plan
- What to promote on TikTok, to whom, and how it differs from your other channels.
- Hooks & scripts
- Opening lines and short scripts your team can film on a phone.
- Video editing
- Cutting your footage into native vertical ads with captions.
- Spark Ads
- Promoting your own or creators' organic posts, with their permission.
- Lead forms or landing pages
- TikTok Instant Forms or a fast landing page, depending on the offer.
- Pixel & Events API
- Event setup for your site or store, once your consent and privacy requirements are defined.
- Testing plan
- Small budget tests of hooks and offers before scaling what works.
- Reporting
- Spend, cost per result and lead quality reviewed regularly. A monthly report and call.
What we'll need from you
We never ask for passwords. Access is shared through each platform's own user or partner settings.
- A TikTok Ads Manager account owned by your business, with your payment method.
- Access shared through TikTok Business Center. Never your password.
- Raw video from your work, products or team. Phone footage is fine.
- Someone who answers new leads or messages quickly.
FAQ
TikTok Ads: questions
Do I need to dance or follow trends?
No. What works for most businesses is simple: show the problem, the process and the result, with a clear hook in the first seconds. We'll suggest formats that fit your product and your comfort level.
Is TikTok right for local service businesses?
Sometimes. It depends on your area, your audience and how visual your work is. We'll tell you honestly if Google or Meta are a better place to start, and test TikTok with a small budget if it makes sense.
Who films the videos?
Usually your team, with a shot list from us. We edit the footage into ads. If you need professional filming, a local videographer can be arranged separately.
How much should I spend to test?
We'll suggest a starting test budget in the proposal based on your offer and goals. Ad spend is paid directly to TikTok and isn't part of our fee.
Next step
Want to test TikTok for your business?
Tell us what you sell and who buys it. The form below already has TikTok Ads selected.